The team / Design director

Kenji Ward

Portrait of Kenji Ward

Kenji runs the design team day to day. He came from a type foundry, which explains why every Keyline project starts with a type scale and a grid before any colour is chosen.

He reviews every screen and every print file before it leaves the studio, and keeps the component libraries tidy long after launch.

At Keyline since
2016
Based in
Rotterdam

Focus

  • Typography
  • Design systems
  • Art direction
  • Packaging

Get in touch

kenji@keyline.studio LinkedIn

Kenji

“If the grid is right, half of the decisions make themselves.”

Portrait of Ayla Sen Next person Ayla Sen Head of product

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