The team / Head of product
Ayla Sen
Ayla leads product work: research, flows, interface design and the testing that proves it works. Before Keyline she designed banking apps used by millions of people every day.
She sits between the client team and our developers, so what gets designed is exactly what gets built.
- At Keyline since
- 2018
- Based in
- Rotterdam and remote
Focus
- Product design
- User research
- Interface design
- Prototyping
Get in touch
Ayla
“A product is clear when nobody has to read the help page.”
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